Success Post-pandemic: Merchandising
The current pandemic has fundamentally altered shopper behavior. Behavioral shifts are multi-dimensional with many expected to remain as we…
Tag: Consumer Decision Making
The current pandemic has fundamentally altered shopper behavior. Behavioral shifts are multi-dimensional with many expected to remain as we…
Pandemic Behavior: Over the past few weeks, everyone has heard a number of different perspectives around the state of research during the…
Who’s next to you on the shelf? To successfully build a brand, it’s essential to have a thorough understanding of what products are…
Product packaging is the first branded “moment of truth” when customers see a product in-store. Packages are also featured in most…