Shopper Substitution and the Budget Conscious Consumer
Inflation has hit a 40-year high at 8.5%. This has caused shoppers to change how they evaluate food and lifestyle choices as they can’t…
Articles
How Inflation is Affecting Shopper Behavior
65% of shoppers are changing their behavior because of inflation. We have all felt the impact of recent inflation whether at the gas pump…
7 Tips for Communicating Sustainability
Delivering better customer experiences to the eco-conscious consumer is of paramount importance. According to WSJ, “64% of consumers list…
Sustainable Packaging Trends in 2022
One of the most important concerns to consumers right now when buying products is sustainability. Our recent sustainability research shows…