Better Market Research Through
Advanced Behavioral Science
About Explorer Research

Explorer Research

The Behavioral Research Company

At Explorer we deliver deeper insights and better solutions. We do this by blending traditional market research with the latest in cognitive and neuroscience. All our projects are carried out in realistic environments where tools such as eye tracking, EEG or facial coding are used to help uncover deeper shopper insights.

Our Labs

Our approach starts with science. We have four lab areas of expertise.

explorer shopper lab


Optimizing the shopper experience begins with an in-depth understanding of the retail environment and the path to purchase.

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explorer packaging lab


Packaging research can provide a competitive advantage. Testing in situation results in packaging that is breakthrough and compelling.

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explorer idea lab


Successful innovation delivers real sustainable results. Unfortunately, most innovation development is too product-centric, ignoring everyday tangible details that drive success.

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explorer media lab


Advertising is changing. Today, multiple devices compete for our attention. Understanding the behavior of how advertising is consumed results in better communication.

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We Work With a Variety of Industries

Our Work

Our Clients

These are some of the clients we have had the pleasure of working with.

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