Online Grocery Shopping is Misunderstood
Today online grocery shopping represents between 2-4% of the market and is forecasted to be 20% of grocery sales by 2025. Grocery shopping…
Articles
How AI will Change the Retail Industry
AI (artificial intelligence) is transforming the retail industry. It is estimated that by 2025 the size of the AI software and systems…
Mobile Ecommerce for CPG Products
Demands a Different Approach
As we make the shift to smaller and smaller devices from desktop to tablet to smartphone, mobile ecommerce is only going to grow and…
What People Say Versus What People Do
The problem with a lot of interview based shopper research is that the answers are simply taken at face value. But by digging a little…
