How to Leverage Shopper Emotional States in 2020
Wouldn’t it be nice if our purchase decisions were rational and logical based on the careful consideration of all the available options?…
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What To Do If Your Pack Is On The Bottom Shelf
It’s widely known that the best position on the shelf is at eye level and having your brand block on the left-hand side as people tend to…
Adapting Packaging for Online Delivery
When packages are sent from a manufacturer to a retailer, they are usually part of a tightly wrapped full pallet. However, when individual…
Increase Your ROI on Planograms
Planograms are big business. In the U.S. grocery industry alone, the cost of planogram resets is ¾ of a billion dollars annually. Every…
