Youth’s Attitude Towards Sustainability
The following insights are based on a Sustainability Segmentation Report by Explorer’s parent company, Savanta. Gen Z’s Stance on…
Retail
7 Tips for Developing a Socially Conscious Brand
Consumers are keen on purchasing from brands that align with the causes that matter to them. Before buying a product, they are also more…
What To Do If Your Pack Is On The Bottom Shelf
It’s widely known that the best position on the shelf is at eye level and having your brand block on the left-hand side as people tend to…
Behavioral Science Insights for more Effective Signage Design
Most in-store signage is not read or noticed by shoppers. Our research shows that typically between 15-20% of signs are noticed. So how do…