Youth’s Attitude Towards Sustainability
The following insights are based on a Sustainability Segmentation Report by Explorer’s parent company, Savanta. Gen Z’s Stance on…
Retail
Effectiveness of Store-led Sustainability Campaigns
Store-led sustainability campaigns can have a significant impact on both consumer behavior and brand perception, but their effectiveness…
What To Do If Your Pack Is On The Bottom Shelf
It’s widely known that the best position on the shelf is at eye level and having your brand block on the left-hand side as people tend to…
Behavioral Science Insights for more Effective Signage Design
Most in-store signage is not read or noticed by shoppers. Our research shows that typically between 15-20% of signs are noticed. So how do…
