How to Optimize your Packaging for Online Shopping
While typical online packaging thumbnails work well for products such as electronics and books that are information-intensive, they don’t…
Shopper Behavior
Back-to-School Trends: What Retailers are Doing Right
As the back-to-school season approaches, retailers are ramping up their efforts to attract shoppers with innovative strategies and…
Back-to-School Brews: Engaging College Students with Smart Retail Tactics
As the back-to-school season kicks into high gear, college and university students are not just stocking up on textbooks and dorm…
Winning a Spot in the Lunchbox: Strategies for Back-to-School 2024
As the back-to-school season approaches, brands have a unique opportunity to capture the attention of families preparing for a new academic…
