2022 Retail Disruptions and Top Emerging Shopper Trends
As shopper insights researchers, our work is focused on understanding consumer behavior in a retail environment. This can include studying…
Shopper Behavior
Mind the Gap: The Bifurcation of Consumer Spending
If you’re old enough to make or spend money, you’ve probably been feeling the impacts of inflation. Recent information shows…
4 Ways to Structure Impulse Buying in the Online Checkout Experience
There are entire categories that live and die in the impulse buying space. In fact, it is the leading strategy for many products in retail…
The Return of the Holiday Gathering
“Please pass the gravy!” As the year draws to a close, the cascade of close-knit holidays almost always means an increase in parties…
