How To Design In-Store Signage to Maximize Attention
Only 15% of in-store signs are viewed. And of those, the viewing time is a scant 2 seconds. With statistics like that, it’s no surprise…
Signage
How to Optimize Signage Placement
One area of in-store communication planning is overlooked more than any other. Not the message, nor the choice of media, but the placement…
Case Study – Retail Design with Walmart
The Challenge: The Walmart team reached out to Explorer as they prepared to introduce their upgraded store concept in select test…
Menu Board Case Study
The Challenge: A leading quick service restaurant wanted to optimize their menu boards and drive sales and impulse items. What we did:…