The Next Generation of Online Qual
In today’s environment, there has been an accelerated push towards online Qualitative Research. The pandemic has severely limited the ability to do in-person research, so more is going to have to be done…
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Tag: Marketing Research Technology
In today’s environment, there has been an accelerated push towards online Qualitative Research. The pandemic has severely limited the ability to do in-person research, so more is going to have to be done…
There are different ways to measure shopper behavior without using question-based approaches. With the increase in online shopping understanding digital behavior via passive tracking is a way to measure how shoppers are researching…
Passive Data Collection or Observational Research? Read More »
Due to high unemployment and increasing grocery prices caused by the global pandemic and supply shortages, the average consumer has less money to spend on groceries. They are looking for ways to make…
We’re often asked how to use virtual reality technologies to test different planogram concepts. Here are the top 5 ways virtual capabilities can be used to develop winning planograms. New Product Placement When…
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