Reflecting on the Top
Packaging Trends of 2024
Packaging plays a critical role in shaping consumer perceptions, enhancing brand value, and ensuring product protection. In 2024, packaging…
Sustainability
Eye Tracking in Sustainable Packaging Research
Shoppers are increasingly aware of the impact their purchasing decisions have on the environment. As shoppers continue to seek out…
A Look Back at the Top Retail Trends of 2024
As we move into 2025, the retail world is changing. New technology, efforts to be more environmentally friendly, and customer demands are…
Back-to-School Trends: What Retailers are Doing Right
As the back-to-school season approaches, retailers are ramping up their efforts to attract shoppers with innovative strategies and…
