Three Approaches to Optimize Digital Touchpoints
The use of digital touchpoints with shoppers has steadily increased over the last 7 months and many of these new habits are here to stay.…
Online Research Tools
5 Ways to Use Virtual to Test Planograms
We’re often asked how to use virtual reality technologies to test different planogram concepts. Here are the top 5 ways virtual…
Two ways to conduct virtual shopper research . . . you decide
There are choices when it comes to conducting virtual shopper research. When you say “VR” people tend to think about…
Virtual Reality Planogram Optimization Case Study
Planogram Optimization: A leading manufacturer wanted to increase sales of their brands and total category. Previous work showed navigation…
