Virtual Reality Section Redesign
Section Redesign: A retailer wanted to test different ways to merchandise a section in their stores, targeting a different buyer group.…
Online Research Tools
VR Shopper Research – Online or In-person, the Future Looks Bright
Eventually, the economy will recover, and the pandemic will be behind us. Meanwhile, we’re finding that many of our clients are now…
The Digitization of the Path to Purchase
There’s no question that the COVID-19 pandemic has dramatically changed shopper behavior. More and more people are shopping online and…
The Changing Face of Qual
Today’s Landscape Today, results are needed in days, not weeks and while the demand for qualitative research is greater than ever the…