Better Online Behavioral Research
At Explorer, we have always used immersive environment testing to measure shopper behavior. As more research shifts to online, it is…
eCommerce
Packaging Trends For 2019
Here are the packaging trends to be aware of in 2019. With the continued growth of e-commerce, protective packaging will continue to be…
Adapting Packaging for Online Delivery
When packages are sent from a manufacturer to a retailer, they are usually part of a tightly wrapped full pallet. However, when individual…
E-Commerce Optimization Case Study
The Challenge: A major retailer wanted to improve conversion rates on their website. They wanted to understand shopper expectations around…
