AI, Biometrics, and VR: Shopper Experience Advancements of 2023
The customer journey should be fun, exciting and, most of all, frictionless. Shopper technologies continue to evolve and 2023 saw a number…
Insights Industry
How Syndicated Market Research Reports Inspire New Hypotheses
Almost every aspect of the shopper experience has changed recently and it’s hard for brands to keep up. From the rise of online shopping…
How to Communicate “Locally Grown”
As consumers become more aware of their health and the environment, locally grown foods are taking on a more important role. The question…
2021 Holiday Shopping Retrospective
Since 2019, Explorer has completed an annual holiday shopping study to understand how Americans are preparing, shopping, and celebrating…