Influencing Shopper Speed is a Nudge that can Increase Sales
It’s widely acknowledged that walking speed plays an influential role in shoppers’ purchasing decisions. But until now it was unclear…
Brick and Mortar
Effective In Store Communication
As retail continues to evolve, we often get asked, “will the role of in-store communication change?” We believe that the balance will…
Is More Choice At Shelf Always Better?
In a typical grocery store our research has found that in the top 20 categories, there are the following level of choices on average: 200…
