As we head bravely into the new year with better times in mind, we look back at our top 3 most-viewed blog posts of 2020:
#1 Does The New Normal Mean the End of Front-end Impulse?
Mike Moussallem discusses the key elements that need to change in order for front impulse shopping to be successful during the pandemic.
#2 How Choice Architecture Influences Shopper Behavior
The way a choice is presented influences how the choice is made. Here are 3 different ways choice architecture can be used to influence shopper behavior.
#3 Success Post-pandemic: Merchandising
Insights for future strategic discussions when your planning horizon shifts to a more, longer-term focus. Here is our perspective on the potential behavioral impacts the pandemic will have on merchandising.
Contact us to gain deeper insights for your brand in 2021.
