Front-of-Pack Labeling: A New Packaging Reality Across the US, front-of-pack (FOP) labeling is quietly reshaping the way products are presented on shelves. New regulatory guidance is encouraging greater transparency on nutritional content, which…
Front-of-Pack Labels: Regulations and Shopper Impact Read More »
Eventually, the economy will recover, and the pandemic will be behind us. Meanwhile, we’re finding that many of our clients are now thinking about their long-term strategies. In the last recession, a study from McKinsey…
Like every other category, alcohol sales are shifting online. It’s taken longer than other products due to age-gating and government distribution laws, but the path has been paved. Perhaps the biggest reason for the change…
Millennials May Permanently Change the P2P for Liquor Sales Read More »
People want something fun and unique and this has never been truer than during a pandemic. As online shopping keeps improving and more people flock to e-commerce sites, retailers need to find a way to…
Today’s Landscape Today, results are needed in days, not weeks and while the demand for qualitative research is greater than ever the traditional ways of doing qualitative don’t always fit into the new landscape of…
In today’s environment, there has been an accelerated push towards online Qualitative Research. The pandemic has severely limited the ability to do in-person research, so more is going to have to be done online. Despite…
As part of our holiday shopping study, we looked at holiday shopping and planning behavior to help our clients better prepare for the following year. 2020 revealed some interesting behaviors that we think can be…
Interesting holiday 2020 behaviors . . . let’s start planning for 2021 Read More »
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