Explorer Research Videos

Explorer Research delivers the insights and solutions required for the highest level of market research. We blend traditional research with the latest in cognitive and neuro scence. All of our projects are done in realistic environments, such as test-kitchens, media labs and more. Tools such as eye tracking, virtual reality, EEG or facial coding are used to help uncover deeper insights.


Explorer Chicago Shopper Lab


Explorer introduces virtual reality with eye tracking.

Virtual reality with integrated eye tracking expands the scope and flexibility of consumer testing.

A brief introduction to Explorer outlining our four unique Marketing Research Labs that deliver deeper insights and better solutions.





The Explorer Test Kitchen – an exclusive facility that captures real versus reported behaviors. See how it can help you.