Creating a great ad is only half the battle. Equally important is delivering that ad to an audience ready to see and absorb your brand’s message. To test audience engagement, Explorer dug into Canadians’ connection and attention while watching TV and YouTube—and have three new insights for marketers.
Filter by Topic
Virtual Reality Planogram Optimization Case Study
Planogram Optimization: A leading manufacturer wanted to increase sales of their brands and total category.…
You probably need to rethink your Decision Tree
With the massive change in shopper behavior driven by the pandemic, we are seeing a change in Shopper…
5 Ways to Save Money with VR
As VR technology continues to improve, the cost savings that you can achieve with VR are becoming clear.…